A Practical Guide to Behavioral Research: Tools and Techniques
Tools and Techniques
Takealot ยท checked 19 days ago
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- 24 Sep 2026
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Description
Emphasizes a multimethod, interdisciplinary approach to behavioral research. This fifth edition sees research not as a remote activity of a white-coat priesthood, but as an approach that can be used by people in many fields to solve immediate problems and increase understanding of human behavior. It also includes examples from different nations.
The fifth edition of this popular research methods book emphasizes a hands-on, multimethod, interdisciplinary approach to behavioral research. In this book, research is seen not as a remote activity of a white-coat priesthood, but as an approach that can be used by people in many fields to solve immediate problems and increase understanding of human behavior. Numerous examples from different nations are provided throughout.
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