Be Our Guest (Revised and Updated Edition): Perfecting the Art of Customer Service

Disney Institute, which specializes in helping professionals see new possibilities through concepts not found in the typical workplace, is revealing even more of the business behind the magic of quality service. "Be Our Guest" highlights the key processes and best practices that have made Disney a trusted and revered brand around the world for more than 85 years.
Exceeding expectations rather than simply satisfying them is the cornerstone of the Disney approach to customer service. Now, in honour of the 10th anniversary of the original BE OUR GUEST, Disney Institute is revealing even more of the business behind the magic of customer service. In this updated edition, BE OUR GUEST highlights the successes many of these companies have achieved, plus key processes and best practices that have made Disney a trusted and revered brand around the world for more than 85 years.