Lily Black Shampoo

Transform dull, brassy hair into luminous, cool-toned brilliance with Lily Black Shampoo. This salon-grade, violet-pigmented formula is expertly crafted to neutralise yellow undertones in blonde, platinum, silver, or grey hair, while delivering a deep detox to both scalp and strands. Infused with activated charcoal, coconut-derived cleansers, and pH-balancing citric acid, it cleanses effectively yet gently, removing impurities without stripping away essential hydration. The result is hair that feels light, fresh, and silky smooth after every wash.

From the very first use, you'll see a cleaner, brighter tone, boosted shine, and a refreshed vibrancy that lasts. The concentrated violet pigments counteract brassiness instantly, helping to restore a crisp, cool finish to your colour, while activated charcoal acts like a magnet to lift away oil, residue, and product build-up. Citric acid works to balance pH, seal the cuticle, and enhance light reflection, giving hair a mirror-like sheen and improved manageability.

Perfect for natural, bleached, highlighted, or colour-treated hair, this formula extends the life of salon services and keeps tones looking fresh for longer. It's ideal for anyone maintaining icy platinum, ash blonde, or silver hues, as well as those embracing their natural greys. Use it weekly for maintenance or more often when brassiness becomes visible. Over time, you'll notice reduced fade, a lighter, more voluminous feel, and a healthier overall appearance.

Lily Black Shampoo is sulphate-free, colour-safe, and suitable for all hair textures - from fine and straight to thick, wavy, or curly.

Why You'll Love It

• Neutralises yellow and brassy tones for an icy, polished finish
• Activated charcoal detoxifies and refreshes scalp and hair
• Removes product build-up, excess oil, and impurities
• Boosts volume and enhances natural shine
• Gentle, sulphate-free cleanse safe for all hair types
• Professional results in just one wash

Your Hair Care Routine

1. Wet hair thoroughly with warm water.
2. Apply a generous amount of shampoo to scalp and lengths.
3. Massage gently to activate the violet pigments and charcoal detox.
4. Leave in for 3-6 minutes for maximum toning benefits.
5. Rinse thoroughly until water runs clear.
6. Repeat, if necessary, then follow with Lily Platinum Black Conditioner for best results.

Use once or twice a week for maintenance, or more often for stubborn brassiness.

Why It Works
The advanced violet pigments cancel out unwanted yellow hues, instantly restoring a cooler, cleaner tone to blonde, platinum, and grey hair. Activated charcoal works like a magnet to draw out impurities, excess oil, and stubborn build-up that weigh hair down and dull vibrancy. Citric acid balances pH, seals the cuticle, and smooths the surface for light-reflective shine and improved manageability. Together, these powerhouse ingredients leave hair feeling weightless, refreshed, healthier, and visibly brighter - without over-drying, causing damage, or compromising softness.

Who It's For
Perfect for anyone with blonde, silver, platinum, or grey hair - whether natural or colour-treated - who struggles with brassiness, dullness, product build-up, or fading vibrancy and shine. Suitable for all hair textures and completely safe for use on chemically processed, heat-styled, or regularly toned hair.

What's in the box
1 x 250 ml bottle Lily Black Shampoo