Pre-Suasion: A Revolutionary Way to Influence and Persuade
A Revolutionary Way to Influence and Persuade
R 459.00
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- R 94.00
- First indexed
- 31 Mar 2022
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Description
The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini--"the foremost expert on effective persuasion" (Harvard Business Review)--explains how it's not necessarily the message itself that changes minds, bu