Small Business, Big Plans

Small Business, Big Plans

Small Business, Big Plans - How To Use Digital Marketing To Help Your South African Business Thrive (Paperback)

R 312.00

Loot · checked 17 days ago

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First indexed
05 Jun 2023
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Loot

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Description

Tailored specifically to the digital world in the 2020s, this easy-to-read practical guide is packed with expert insights along with plenty of real world examples.

Weaving core digital marketing principles into a specifically South African context, you’ll learn:

  • How to craft a digital sales strategy
  • How to create a website
  • The basics of search engine optimisation
  • How to write emotive web copy that inspires action
  • How to navigate the world of influencers and social media

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