The Olympic Games Explained

This new student textbook explores the history and meaning of the four-yearly phenomenon that is the modern Olympic Games. It provides a comprehensive overview of 'Olympism' from the Ancient Greeks origins through the beginnings of the International
This multidisciplinary text is a comprehensive introduction to the central themes and background of the modern Games.

The text considers a range of topics including:

the ancient Olympics
the modern revival of the nineteenth century
the development of the Games throughout the twentieth century.
the media and the Olympics
Olympic marketing and sponsorship.

Complemented by a dedicated website offering access to unique archive and other document sources, this book brings its audience the best Olympic educational expertise available.